Behind Worn Wilde.
My name is Jasmine I am the creator of Worn Wilde and mother to 3 beautiful little girls with very wild souls.
I started this label after becoming a mother for the third time .. the thought was there after my first born.
Yet I did not believe I could do it the fear of failing stopped me ... After my 3rd Daughter was earth side I took the leap....
What do I have to lose? If I don't try I will never know right?
My brand was brought to life as Baby Be Wilde. I was on a mission to create timeless beautiful pieces that had little impact on our children's future & Mother Earth. After having my babies my outlook on life & the world changed as to did my priorities, it was all about their future. I needed to better it where I could. Baby Be Wilde was rebranded to Worn Wilde.
I design all the pieces with durability & comfort as a priority. Working with my team in Bali who bring them to life & into your little ones wardrobes. All my pieces are inspired by the freedom of a child’s imagination, their love for adventure & nature.
Designed using the highest quality fabrics sourcing certified Oeko- Tex & European Flax . I am mindful of the impact fashion has on the earth & am doing all I can to support slow fashion & am always looking at ways to be better. I My dream is to grow Worn Wilde big enough I can support children who are less fortunate. I have begun this by donating 10% of all sales to a chosen charity each month that aligns with this mission. One that is working towards giving our children and earth a better future.
You can read more about this on Our Promise Page.